About your ecommerce experts.

A team of good people with a passion for ecommerce and deep Shopify skills. Here to help your brand today.

Since 2009, The Cut has been led by Co-Founders and Directors, Ben De Jonge and Scott Sanders.

  • Today, The Cut is the only ecommerce specialist agency, and the only Shopify Plus partner agency in Western Australia.

    Ben and Scott are supported by a team of dedicated Shopify ecommerce specialists, here to help you and your business learn more, switch to Shopify, develop growth strategies, implement new features and make the best solutions for growth happen.

Add ecommerce skills & expertise to your business to accelerate growth.

Retail business owners, founders and managers across Ecommerce, Product & Marketing choose our team to give their ecommerce knowledge, options and opportunities. And to move more quickly, reduce stress and save time.

  • Guidance & Strategy.

    You and your business can benefit from people you can trust, who bring the depth of Shopify skills your company may not have.

    We give guidance, deep-dive into performance metrics, and work with you to develop strategies and tactics for implementation that meet ecommerce growth objectives.

  • Design & Development.

    Give you business access to our 14+ years of ecommerce expertise, earned across so many sectors, brands and products.

    Your brand can benefit from our design and development guidance, always with the driving objective of setting the foundations for ecomm performance (that means online sales!)

  • Features & Functionality.

    There's very little we haven't seen in ecommerce, and very little we can't make happen with Shopify.

    Your brand can benefit from this experience.

    Accelerate your online store's performance with features that drive engagement, and functionality that solves your most technical business challenges.

Meet Our Ecommers

Scott Sanders, Founding Director

Scott helps business owners and ecommerce managers to find the best ecommerce solutions to meet business objectives. Scott's focus is on technical and complex challenges including integrations, product feeds, big catalogues, shipping and fulfilment and custom features.

Ben De Jonge, Founding Director

Ben drives our new business, partnerships and marketing. He helps clients understand how The Cut can help with their ecommerce challenges, the options and opportunities available with Shopify and our recommendations for the best approach and solutions.

Samantha Campbell, Project Manager

Samantha's (Sam) title doesn't do her justice. While she does manage our projects smoothly, with a steady hand, she also works with clients on performance metrics and finding opportunities to develop ecommerce grow strategies.

Michael Waterfield, Ecommerce Manager

As our Ecommerce Manager, Michael works very closely with our project and Tactical Partnership clients to design and configure features and apps. Michael's focus is on finding opportunities for clients to get their Shopify ecommerce working harder and delivering more sales.

Cherry Fortes, Ecommerce Coordinator

Coming to The Cut with 3+ years as a 'Shopify Guru', Cherry knows Shopify inside and out. She works closely with Michael and our clients to manage day-to-day project tasks, and implement and configure new store features.

Grace Abrenica, Lead Front End developer

Grace has been a key part of our team for 3+ years. In that time she has grown from a junior Shopify developer to a capable and highly skilled team lead. Grace is a hands-on Front End Developer and builds Shopify stores, customisations and features for online brands.

Chris Calilung, Lead Front End Developer

Together, Chris and Grace form our 'dream team'. Chris is an experienced and highly capable Front End Developer with 4+ years as a Shopify specialist. He is detail oriented and always hungry to learn the latest ecomm tech to share with our team and clients.

Peter Villenueva, Developer

'PJ' is our lead Full Stack Developer and works closely with Xy and the team to develop more technical and sophisticated ecommerce features. These functionalities can include data base management, data exchange, custom features, platform and app integrations, server configurations and more.

Xy Pangyarihan, Developer

Xy is one of two Full Stack Developers who help our clients with technical ecommerce solutions. These include custom features, data exchange, server configurations, integrations and private apps. Xy is a calm and capable developer with a laser focus on creating the most robust technical solutions for ecommerce businesses.

Marion Gerzan, Designer

Marion has been with The Cut for over 2 years and is a lovely, positive and proactive young designer. While her focus is on the design of beautiful and high-performing ecommerce interfaces, Marion also dabbles in brand design and marketing assets for The Cut too.

Geno Urbina

Geno is a Front End Developer who joined The Cut as a junior and has been developing his skills quickly. Geno works alongside Grace and Chris across many of our projects for ecommerce brands. Geno is a talented developer with a passion for ecommerce technologies and learning more all the time.

Are these ecommers the people you're looking for?
If they are, please get in touch today.

Send us your questions and challenges from here, or call the studio.

Our team of ecommerce specialists are here and ready to help, happy to talk, understand your challenges and objectives and share our knowledge.

Call Perth’s leading Shopify specialist today.

+61 8 6364 0061